Learning How to Write Good Sales Copy Takes Lots of Practice

Writing good sales copy

Learning to write good sales copy isn’t something you can learn by reading a quick tutorial – it takes practice.  Although you probably won’t turn into a world-famous copywriter overnight, there are a few tips you can use to increase the response from your sales letters. The first thing you should learn is that the headline is (almost) everything.  If your headline is terrible – or worse – boring, most people won’t even read the rest of your sales letter.  A headline needs to be exciting, enticing, and intriguing. It needs to grab the attention of your visitor quickly. Your …

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Use Your Backend Sales to Increase Your Value With Customers

Backend sales forecast on digital tablet

Every good marketer knows how important it is to increase the lifetime value of the customer.  It’s much cheaper to make a sale to a previous customer than it is to get a new one onboard.  The cost of acquiring new customers can be high, but getting more money out of existing customers won’t cost you a penny. Building a backend to your business isn’t hard but without one, you’re limiting your financial potential.  A backend is how you continue selling to an existing customer. Let’s say you sell an eBook on how to make money blogging. Your eBook could …

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Increase Your Value and Flexibility With More One Time Offers

One time offers

One time offers are a great way to increase the money you make from each offer.  You can get people to agree to purchase a product from you at a lower price that’s only available right that second, making the sale a bit easier. This is a good way to increase the amount of your sale since they’re already in buying mode. A One Time Offer is shown right after the customer clicks the Buy button. But before they checkout, the OTO is presented for them to consider. One time offers are a very good way to give customers more …

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Screen Shots Can Be Used For Different Money Making Products

money making products

Screen shots can be an excellent way to convince people to buy a money-making product, but there are some things you should consider before you do it.  It’s not always the best choice to offer screen shots as proof. One major thing to consider is the FTC.  Any earnings claims you make must be backed up with verifiable proof.  This means you should keep extremely accurate records about your earnings, and you should be prepared to offer this information to the FTC if you’re ever investigated. Don’t automatically assume you’ll never be investigated.  All it will take is a few …

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Ways to Deal With Creative Tangible Product Promotions 

product marketing promotions

Tangibles are shunned by many Internet marketers who don’t want to deal with physical goods. It can be a nightmare if you factor in the nuisance of packaging and shipping, stocking of inventory, and suppliers. There are three ways you can deal in tangibles if you want to focus solely on those or supplement them with your digital download links.  The first is to become a seller of tangible yourself. This will most likely mean selling on eBay, but sometimes a marketer goes off on their own and launches a website to sell the goods from.  You’ll be plagued with …

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